Polyester, nylon and mesh. They're in most hats. They don't prove much on their own. We changed that for you.
Our team re-purposed standard materials and engineered them in an extraordinary way. With more weight and a more structured fit than our performance hat, the cooling lifestyle hat was built to keep pace with your active lifestyle.
The way it works is simple! Our proprietary technology cools fabric instantly when wet. So we tucked that technology into cooling zones in the sweat band and forward panels of your hat.
To feel the hat start to cool just sweat it, or wet it. Then, fan yourself with it just like you did with your old one...Only this time, when you wear your new lifestyle hat you'll actually feel a cooling difference ? not just hope to.
- One Size
- Adjustable hook and loop closure
- Patented Technology Cools Instantly when Wet
- UPF 50 Protection from the Sun
Mission?s Enduracool is made from a proprietary performance fabric that instantly cools when wet with water or sweat, wrung out and snapped in the air to activate the sustained cooling properties. Use during or after competition to provide sustained cooling on your neck, head or other hot zones. When not activated for cooling, the lightweight towel wipes away water and sweat, providing a great way to keep dry during an intense workout.How It Works
EnduraCool Instant Cooling Technology:
- Performance fabric absorbs and retains sweat and water
- Circulates the molecules while regulating the rate of evaporation
- Ensures an instant cooling effect against the skin for hours, without feeling wet
- "Its one of the best things ever invented for athletes" NBA Player and MISSION Co-Founder, Dwight Howard
- "Usually when we get a break between matches, we only have standard towels to use, and they don?t do anything other than dry up sweat, and sometimes they get hot. This is so much better. Its new technology, and it really helps athletes stay cool when they need to refresh before going back out." Professional Tennis Player and MISSION Co-Founder, Serena Williams
Mission's EduraCool is the industry's first chemical-free cooling material for the textile market. This proprietary technology delivers 3 distinct functions to reduce the fabric's surface temperature up to 30\xC0.
- 1. Wicking
- 2. Moisture Circulation
- 3. Regulated Evaporation
In addtion to the cooling benefits, EnduraCool material is significantly drier due to its non-clinging, non-saturated nature. And because it is chemical-free, the cooling benefits never wash out!